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Our Experience

A Journey of Four Decades

From a small entrepreneurial venture in 1984 to one of Jordan's most trusted distribution houses — every milestone shaped by responsible decisions and lasting partnerships.

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40+
Years of Experience
25+
Global Brands
4
Business Lines
4
Showrooms
Our Journey

Decades of Growth, Built One Decision at a Time

Forty years is more than a number — it is a record of disciplined growth, weathering market cycles, and earning the trust of partners who chose to grow with us. Every chapter of YAN Industrial Trading Company's story reflects a commitment to quality, integrity, and long-term partnership. Below is the journey that shaped who we are today — a multi-division trading house representing 15+ leading global brands across Jordan and the region.

Sectors

Industries and Sectors Across Our Journey

Over four decades, YANTC has built deep expertise across multiple industries:

Pharmaceuticals & Medical Supplies
Mother & Baby Care
Travel & Luggage
Personal Care & Wellness
Lifestyle & Home Products
Shisha, Tobacco & Charcoal
Medical Devices & Diagnostic Equipment
What We've Learned

The Lessons of Forty Years

Looking Forward

The Next Chapter

Under the leadership of Dr. Ahmad Nasereddin, YAN Industrial Trading Company is preparing for the next decade with the same values that have defined us for forty years — trust, quality, and partnership — combined with a contemporary vision for digital growth, regional expansion, and continued investment in our people and operations.

Timeline

Our Story — Milestones Through the Years

1970

Foundations Laid

Dr. Yacoub Nasereddin pursues his university studies and gains early professional experience that shapes his discipline and leadership philosophy.

1977

Graduation & Early Career

Dr. Nasereddin graduates and begins a professional journey across accounting, agricultural operations, and industrial management — building expertise across diverse business sectors.

1984

YAN is Founded

Dr. Yacoub Nasereddin founds YAN, named after his children's initials, marking the beginning of a family trading legacy that would span generations.

1989

Pharmaceutical Expansion

YAN expands into pharmaceuticals and medical supplies, establishing strong relationships with Jordan's healthcare sector.

2009

New Era of Growth

Strategic expansion into consumer products and the formation of specialized distribution divisions, broadening market reach across multiple categories.

2012

Strategic Brand Partnerships

Securing exclusive agency rights for additional global brands, strengthening our portfolio in healthcare and personal care.

2013

Travel & Family Division Launch

Introduction of premium travel and family product lines, including world-class luggage brands.

2014

Showroom Expansion Begins

Investment in flagship retail showrooms to provide premium consumer experiences for our key brands.

2015

Smoke & Accessories Division

Establishment of the dedicated Smoke & Accessories line, partnering with leading shisha and tobacco brands.

2016

Operational Modernization

Investment in modern logistics and warehousing infrastructure at AlQastal Industrial City.

2018

Digital & E-Commerce Expansion

YAN's products become widely available on leading online retailers across Jordan and the region.

2019

Showroom Network Grows

Expansion of the showroom network across Amman, including premium locations on Mecca Street and Abdali Mall.

2024

Forty Years of Trust

YAN celebrates four decades of marketing and distribution excellence, with 8 showrooms across Amman, 15+ global brands, and a nationwide distribution network reaching every governorate.

Become Part of Our Next Chapter

Whether you're a global brand seeking a trusted Jordan partner, or a retailer looking for world-class products to stock — let's write the next chapter together.

Become a Partner Explore Our Brands